About Us
Executive Leadership




President & Co-Founder
Bobby Petras
Priority Life Care is the 30th largest assisted living operator in the country with more than 60 locations in 15 states and growing.
Bobby and his wife, Brandie, have 4 children: Bella, Bianca, Bobby III and Brielle. They reside in Fort Wayne, Indiana.

President & Co-Founder
Priority Life Care

Business Administration & Management
Tiffin University
Mad Apple Sports & Fitness
In addition to Seniors housing, Bobby is also very active in the fitness community. He and his wife Brandie own Mad Apple Fitness, Mad Apple Sports Performance and the Masters Fitness Championship. Bobby and his wife also run the Bobby and Brandie Petras foundation, a nonprofit dedicated to under privileged youth sports.
Tiffin University
Bobby and his wife are avid supporters of Tiffin University and are members of the Tiffin Society Visionary Circle. In addition, the football locker room is named after Bobby and the football conference room is named after Brandie. Bobby formerly served as Trustee on Tiffin University’s Board of Trustees from 2015-2022.